If you haven’t completed your holiday shopping yet, it may be too late to use your Amazon account.

On Cyber Monday, I was motivated to check off everyone on my list, but when I saw some of the items would not be delivered until January, I panicked.

Truthfully, it was a friendly reminder to shop local for everyone on my holiday list. I recently spoke to a small business owner named Maureen Rainha who noticed a dip in sales for 2021.

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She recalled how everyone in 2020 rallied behind small businesses during the pandemic, but this year, that support fizzled out.

With everyone out and about again, it’s surprising to hear that some local businesses continue to suffer, but now that people are back to their busy lifestyle, the convenience of online shopping is too enticing to pass up. I’m guilty of choosing Amazon over Main Street, but this season, I’m switching it up.

The hard truth is that small businesses still need our support. Local businesses are what make the SouthCoast so special. You are not going to find an ornament that reads “Mattapoisett” in California, and you certainly won’t find handcrafted goat milk soap made from a goat in Westport anywhere else.

This holiday season, choose the local, unique gifts. With the help of SouthCoast shoppers, I have compiled the perfect shopping guide that will allow you to visit some of the most unique and locally sourced shops in town. Think of this as your road map to winning the honor of best gift-giver this Christmas. Happy shopping.

SouthCoast Holiday Shopping Guide: Where to Find Unique Holiday Gifts

Shop local this holiday season and get started at these unique businesses on the SouthCoast.

Take a detour after shopping and check out these holiday light displays across the SouthCoast

Across the SouthCoast, homeowners are putting in the elbow grease to make sure their home shines the brightest. These light displays are a surefire way to bring holiday cheer to anyone. Make a plan to see them all!