Something weird is happening in the SouthCoast retail sector. It is August 4, and you can still buy a bathing suit. Beach towels and flip-flops are in abundance on most store shelves. Ocean State Job Lot in Dartmouth is still selling above-ground swimming pool kits.

Some SouthCoast Retailers Already Pivot Towards Halloween
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There is not a winter coat in sight, and it's August. I kind of like this. I hope it catches on.

I am a bargain shopper. That means I buy things at the end of the retail season, which is generally July for summer clothes as the new winter stuff pops up by August at full price. You can get good stuff cheap that way.

Some SouthCoast Retailers Already Pivot Towards Halloween
Barry Richard/Townsquare Media
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Somehow the rules have changed this year. It is August, and summer abounds at most area retail establishments, except for a few already in holiday mode. Either they are attempting to extend summer or delay the onset of autumn. Either way, it's freaky. Not a single Christmas tree yet. Perhaps sales are down and too much summer inventory remains.

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While Walmart, Target, and Job Lot are still basking in summer, Marshalls and Big Lots have turned the page. Marshalls has gone full frontal Halloween and Big Lots is in Halloween commando mode.

Some SouthCoast Retailers Already Pivot Towards Halloween
Barry Richard/Townsquare Media
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Some SouthCoast Retailers Already Pivot Towards Halloween
Barry Richard/Townsquare Media
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The Fairhaven Marshalls has Fourth of July products at the head of one aisle and Halloween literally at the head of the next – talk about being lost between seasons. My buddy Gazelle recently posted an open letter to folks already sharing Haloween material on social media to cut it out.

Big Lots in Fairhaven is so excited about the holidays it has even put out some Thanksgiving stuff, but no Christmas yet.

Some SouthCoast Retailers Already Pivot Towards Halloween
Barry Richard/Townsquare Media
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Some SouthCoast Retailers Already Pivot Towards Halloween
Barry Richard/Townsquare Media
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Fairhaven's Dollar Tree is usually the first I see with Christmas products, but they were closed when I visited due to air conditioning issues. It must be the heat wave.

Oh well, sales tax-free weekend is coming up. Perhaps when that passes, we'll get back to normal, and Christmas trees will begin to appear. It is after all August, you know!

LOOK: How Halloween has changed in the past 100 years

Stacker compiled a list of ways that Halloween has changed over the last 100 years, from how we celebrate it on the day to the costumes we wear trick-or-treating. We’ve included events, inventions, and trends that changed the ways that Halloween was celebrated over time. Many of these traditions were phased out over time. But just like fake blood in a carpet, every bit of Halloween’s history left an impression we can see traces of today.

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