A Dartmouth laundromat that opened over 50 years ago has new owners a new name and a major face facelift.

Jason Araujo and his business partner purchased Marianne's Coin Laundry in October 2022. You have probably driven by the place many times, as it's located in the Shaw's Plaza just over the New Bedford line on State Road.

The new sign out front reads "Dash Laundromat."

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So, what made Araujo, a real estate agent, want to buy a laundromat?

"Ever since I was in high school, I knew one day I would own my own laundromat," he said with a laugh. "As the son of a plumber, I thought it was a good alternative."

 

Here are Araujo and business partner Michael Sousa, who is equally excited about this venture.

Jason Araujo
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Araujo said he didn't want to just own a laundromat. He wanted it to stand out.

That means brand new machines and many updates to make the interior more welcoming. Araujo said he also knows what customers really want: convenience. So, outside of offering the normal do-it-yourself experience, you can get wash, dry, and fold service. You can also schedule a free laundry pick-up or delivery right from your phone.

While the longtime business has re-opened, it hasn't had any pomp and circumstance to bring attention to the remodel and the new name. However, Araujo said he plans to do something in April and will let everyone know on social media.

For most of us, laundry is our least favorite chore outside of doing the dishes so yes, I will spring to get the wash, dry and fold service. I'm one happy Jackson.

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