How SouthCoast Restaurants Can Profit from Toilet Paper
If there was ever a time to become innovative as a local mom and pop restaurant, it's now.
Not too far from the SouthCoast, down in Sandwich, Massachusetts is a small seafood restaurant by the name of Captain Scott's Seafood. Not only does this place look delicious, but they came up with a brilliant marketing plan that just might catch the attention of many who are stuck at home during this time of "social distancing."
"We are offering “one” “ Free” roll of toilet paper with every order of $20.00 or more till supplies last..."
For anyone who has been on the search for or missed out on toilet paper during the Great TP Shortage of 2020, it would be a shame to pass up on this opportunity.
Basically, here's how I'm looking at this situation: it's kind of a good deal. Just tonight I was scratching my head trying to figure out what I should have for dinner and couldn't muster up a single light bulb in the old noggin. For the most part, your normal sit-down restaurant might have converted to the take-out solution already, but with the SouthCoast flourishing with hundreds of options, it makes it a little difficult to choose.
Yes, businesses are hurting left and right and it's a tough time to own one.
However, if our local restaurants kept the same mindset as Captain Scott's Seafood with their free toilet paper promotion, then perhaps the sales of take-out orders will result in profits for local businesses.
The moral of the story? If you give a mouse a cookie, he's going to want some milk. In other words, if you offer someone free toilet paper, they're going to buy your food.