New Turk’s Seafood Logo ‘Has a Lot Going On’
If you live in the Tri-town, you know that it's regarded as a pseudo-holiday. Opening day at Turk's Seafood is kind of a big deal.
"Even with Wednesday's snowy weather," said owner Richard Pasquill, "opening day was what you'd expect for a normal opening day at Turk's."
But even before it opened its doors for its 33rd year, Turk's Seafood was making noise with a very visible change it had made. A couple of weeks before opening, it released a new Turk's Seafood logo that no one had seen before.
"There's a lot going on in that logo," Pasquill admitted.
When we suggested that some Turk's traditionalists might not like it, he shrugged and said, "Times change."
The truth of the matter is that the heritage restaurant isn't married to the new logo. They were just having some fun.
"In fact, we really want to get back to using the 'Peace, Love and Sushi' logo right now, especially considering everything that's going on in the world."
So just what is going on in that busy new Turk's logo? The back of the logo is a drink shaker, but could also be a bottle of tiki fuel, Pasquill said.
"You've got fishing rods, the coy fish and the sushi on the fishing hooks."
Your brain can also make the whole thing some kind of a face.
"The good news for Turk's fans is even if they might not be fans of the new logo, the one thing that hasn't changed is the delicious seafood," said Pasquill.