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Fluff Fans Celebrate Marshmallow Goodness In Mass.

Fluff! I love it! always have! my daughter does too! We eat it on the regular, spread over a slab of bread and with some peanut butter. If you mention Fluff to any New Englander and their eyes light up with joy!


The sticky marshmallow treat was invented a century ago and is still enormously popular, despite concerns about childhood obesity. The government just cant take away the fluff! Come on now! Last year, the company that makes Marshmallow Fluff sold about 8 million pounds of the white creme, and a bill to make the Fluffernutter – peanut butter and Fluff on bread – the official state sandwich has been reintroduced in the Legislature according to WFXT-TV.

Outside New England, Fluff is not nearly as well-known. The Fluff in other states is in the baking aisle being used in recipes for fudge and other desserts. Here, Fluff is in the bread aisle, right next to the peanut butter. Somerville, Mass. where the concoction was invented, the eighth annual “What the Fluff?” festival drew about 11,000 people last weekend! For the record, Marshmallow Fluff was invented in 1917, by a Somerville man named Archibald Query, who made it in his kitchen, he then began selling it door to door. In 1920, two Swampscott men bought the recipe from Query for $500 bucks. H. Allen Durkee and Fred Mower had been making hard candies together but began mixing Fluff at night. In 1920, a gallon of Fluff cost $1. Today, a 16-ounce container goes for about $2.

It’s still made with just four ingredients: Corn syrup, sugar syrup, dried egg whites and artificial vanilla flavoring — and it’s still made in a small manufacturing plant in Lynn. Can’t get any more Massachusetts than that.

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